Valuedesign, a leading name in digital gifting solutions, has added yet another powerful brand to its growing portfolio: HP Pay, the innovative fuel and loyalty program from Hindustan Petroleum Corporation Limited (HPCL). Through this strategic collaboration, HP Pay Gift Cards are now available at the Adivaha Shop, powered by Valuedesign, bringing a smarter, safer, and more rewarding way to manage fuel expenses in India.
In a market that is rapidly embracing digital transactions, this partnership offers a relevant and timely solution for consumers and corporates looking to give the gift of utility, reliability, and everyday value.
Since its beginning in 2016, Valuedesign has emerged as a key player in Asia’s digital gifting landscape. With more than 832 corporate partnerships and over 100,000 retail locations, Valuedesign offers robust technology and unmatched reliability. Its platform, Adivaha Shop, is a powerful distribution network that delivers digital gift cards to both consumers and corporations, ensuring reach, efficiency, and satisfaction.
From festive gifting and brand promotions to incentive programs and employee rewards, Valuedesign is helping brands unlock new revenue streams while providing customers with seamless, customizable gifting options. Its scalable platform ensures consistent performance, even during peak demand seasons like Diwali, New Year, and major sales periods.
HP Pay is more than just a payment tool. It’s a comprehensive fuel management and rewards platform. Designed by Hindustan Petroleum Corporation Limited (HPCL), HP Pay offers a blend of security, flexibility, and value-added services for its users.
HP Pay redefines how consumers engage with fueling and LPG services. Every transaction is designed to be quick, safe, and beneficial to the user, not just a payment, but an opportunity to earn and save.
Whether it’s petrol, diesel, CNG, or LPG, users can manage everything digitally via the HP Pay mobile app. It offers total control, enhanced convenience, and peace of mind while on the move.
Valuedesign’s distribution of HP Pay Gift Cards marks a significant leap in bridging daily utility with digital innovation. Available through the Adivaha Shop, these Gift Cards are not only perfect for personal use but also ideal for corporate gifting, employee benefits, fleet management, and customer loyalty programs.
It’s a value-driven solution designed for today’s digitally connected and mobile-first consumer base.
The digital gifting market in India is booming. According to Technavio, the global gift card market is projected to grow by USD 1.33 trillion between 2025 and 2029, expanding at a CAGR of over 15.4%.
In India, this growth is driven by:
HP Pay Gift Cards sit at the crossroads of utility and technology, perfectly timed to meet this demand surge. The growing reliance on prepaid, reloadable, and app-based payment solutions makes this a highly relevant offering for urban and semi-urban audiences alike.
For companies that manage large fleets or offer employee fuel perks, HP Pay Gift Cards offer transparency, flexibility, and ease of use. These prepaid cards eliminate reimbursement processes and streamline administration while giving employees an extra perk, Happy Coins and insurance coverage.
Whether you're running a delivery business, transportation service, or simply want to reward teams with something practical and instantly usable, HP Pay Gift Cards tick every box.
Moreover, businesses can use the detailed redemption data and transaction logs to monitor usage trends, enforce fuel budgets, and even gamify employee incentives with milestone-based fuel bonuses. It’s a smarter way to manage benefits and create a more satisfied workforce.
Today’s consumers expect seamless, on-the-go solutions, and HP Pay delivers on all fronts. From scanning a QR code at the pump to paying for an LPG refill at home, the process is quick, secure, and fully digital.
And let’s not forget the Zillion Points system: Happy Coins earned through HP Pay can be converted and redeemed for a variety of goods and services via GyFTR, creating a rewards ecosystem that extends far beyond fuel. These points can be used on fashion, dining, lifestyle, and electronics, making every fill-up a step toward your next big treat.
The introduction of HP Pay Gift Cards at Valuedesign’s Adivaha Shop is more than just a product launch. It’s a step toward smart, meaningful, and secure digital utility gifting.
This initiative reflects the shared vision of both companies to bring convenience, safety, and utility to the fingertips of millions of Indians.
Visit Valuedesign’s Adivaha Shop and grab your HP Pay Gift Cards today. And if you’re a company that wants to benefit from offering Gift Cards, partner with Valuedesign!